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Startups, Create Your First Value Proposition in Under an Hour, Part 1

Editor’s note: At LeveragePoint, the concept of value-based pricing is important to every member of the company. In this blog post, one of LeveragePoint’s software developers, Aaron Williams, ...

The Most Valuable Sales and Marketing Conversation That Never Happened

  Sales and marketing alignment is the buzzword of B2B organizations today.  There has been much progress in creating conversations between marketing and the customer, and between sales ...

Delivering Value Faster Using Agile Development and Lean Startup Methods

Every software enterprise wants to get functionality that delivers real customer value into the hands of their customers as fast as possible. Taking 6-12 months hidden away in the coding bunker ...

Confessions of a Spreadsheet-Aholic: The Career Roadblock that Excel Built

I don’t know why I got my first job. Maybe it was because I could analyze stuff. And it had been a while since the last hiring freeze. They gave me a desk and a computer with this brand new ...

Partner Blog: MedTech – The Growing Threat of Price and Value Transparency

By Chris Provines, President, Value Vantage Partners Editor's Note: This post originally appeared on Chris Provines' blog. For more information on Chris, please visit his ...

The Multiple Uses of Value Models for Pricing, Product Development, Marketing, and Sales

If your objective is to determine a value price for a new product, then using a value model can be very helpful. That seems obvious, but did you realize that value models are used for other ...

On-demand Webinar: How to Implement Value-based Pricing in B2B Enterprises

Did you miss this month's webinar, "How to Implement Value-based Pricing in B2B Enterprises"? You can watch the on-demand version, and listen as Joanne Smith, former Corporate Director of ...

Partner Blog: How Big is Your Moat in Pricing?

By Chris Provines Editor's Note: This post originally appeared on Chris Provines' blog. For more information on Chris, please visit his website. Warren Buffet introduced this ...

Surviving the Winter: My Experience with Value-based Pricing

Editor’s note: At LeveragePoint, the concept of value-based pricing is important to every member of the company. In this blog post, one of LeveragePoint’s software developers, Aaron Williams, ...

5 Points How Sales Can Engage Executives in Business Conversations

In a recent Forrester Research study of more than 400 U.S. executive buyers, only 19% of those surveyed felt their meetings with salespeople were valuable and lived up to expectations.  As sales ...

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