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The manufacturing sector is undergoing a period of unprecedented change. In recent years, supply chains have become increasingly strained while procurement has become more powerful than ever. Meanwhile, emerging trends like smart factories, IoT, and an increased shift towards services and solutions are transforming the way industrial components, machinery, and high-tech products (such as medical devices) are sold and purchased. Sales, marketing, services, and pricing teams must find new and better ways to articulate, differentiate, price, and sell the value they deliver.
In this webinar, Todd Snelgove shares best actionable practices in measuring, presenting, calculating, and pricing value delivered. During the session, explores ways to create new pricing models and embed them within your commercial team so that buyers, from procurement, finance, and decision makers are able and willing to pay for your solution’s value.
